Consists in selling products and services on-line.

1. Development of electronic commercial transactions is the main attraction reason for entering into the web for a wide range of causes:
2. reduction in distribution costs thanks to the use of a direct channel;
3. acquisition of a direct relation with final customer;
4. widening of traditional market:
5. possibility of better splitting up the offer;
6. consequent growth in turnover and/or market share.
   

World Way Web offers services of electronic commerce in outsourcing turned to Business to Business and Business to Consumer.

A common analysis carried out by principal and World Way Web brings to a precise definition of  targets and of  positioning of the products to be put on the market.

Principal decides what products to put on sale , decides on price lists and marketing geographic area, whereas World Way Web takes care of all technological aspects involved in on-line transactions, that is:

• creation and management of shopping trolley and purchasing procedure
• logistic
• invoicing and collections
• customer service